It's never occurred to me to join the WI (I'm not much of a joiner, to be honest) but they certainly seem to be putting the 'Jam and Jerusalem' image firmly behind them these days. First there was 'Calendar Girls', now it seems they're in the vanguard of efforts to cut down on the nation's food waste.
According to a report in the Independent on Sunday yesterday they've pioneered 10 'Love Food' local groups across the country, with the help of the Love Food, Hate Waste campaign and have been swopping tips and inspiring each other to help cut their food bills. One mother of four has cut her monthly bill by 50% from £800 to £400 (though £800 does seem a fair amount to be spending on food in the first place).
You can find accounts of how the groups were set up and some great recipe and storage tips on the WI website and a Love Food Champions Workbook here.
There's an interesting list too of the fruit and veg we waste most often which are, apparently, apples, potatoes, bananas, oranges and tomatoes. I'd agree about potatoes which very rapidly go green these days and bananas are hard to retrieve once they go really mushy but I don't tend to find the others too problematic. What about you?